2025, Price List
New Hermès Bag Prices in Europe (2025)
Feb
Luxury brands frequently adjust their prices due to various factors such as inflation, increased production costs, currency fluctuations, and maintaining brand exclusivity. In 2025, Hermès implemented an average price hike of approximately 4% across its most sought-after bags, including the Birkin, Kelly, and Constance.
New Hermès Bag Prices Increase in Europe (2025)
Below is a breakdown of the updated prices for some of Hermès’ iconic handbags :
| Bag Model | Leather Type | 2024 Price (€) | 2025 Price (€) | Percentage Increase |
|---|---|---|---|---|
| Birkin 25 cm | Togo | € 8,600 | € 8,950 | 4.10% |
| Birkin 30 cm | Togo | € 9,400 | € 9,800 | 4.30% |
| Birkin 35 cm | Togo | € 10,200 | € 10,600 | 3.90% |
| Kelly 25 cm | Togo Retourne | € 8,600 | € 8,950 | 4% |
| Mini Kelly 20 | Epsom | € 7,150 | € 7,450 | 4.20% |
| Kelly Pochette | Swift | € 5,200 | € 5,400 | 3.80% |
| Picotin 18 | Clemence | € 2,490 | € 2,600 | 4.40% |
| Evelyne 16 | Clemence | € 1,660 | € 1,690 | 1.80% |
Impact of the 2025 Price Increase
1. Investment Value
Hermès bags have long been considered investment pieces, with their value appreciating over time. The latest price hike further reinforces their position as assets rather than mere fashion accessories.
2. Accessibility Challenges
With increasing prices, obtaining a coveted Hermès bag may become even more challenging. The brand’s exclusive sales process and limited availability ensure that demand continues to exceed supply.
3. Resale Market Surge
As retail prices climb, the resale market is expected to see increased activity, with second-hand Birkin and Kelly bags potentially fetching even higher premiums. Additionally, with the Kelly 28 and Constance Bag prices surpassing significant milestones, resale prices are expected to follow suit.
Final Thoughts
While the Hermès 2025 price increase in Europe may be disappointing to some, it reflects the brand’s continued prestige and desirability. For those considering a purchase, now might be the time to act before future increases make these luxury treasures even more unattainable.